Vauxhall announce performance electrified sub-brand
Vauxhall’s GSe badge is the brand’s new performance focused moniker, and will feature on the firm’s sportier electrified models
Vauxhall has announced a new performance focused sub brand for its plug-in hybrid and fully electric cars.
Dubbed GSe, which stands for ‘Grand Sport Electric’, the British firm’s VXR successor will add sportier styling, chassis upgrades and improved handling for each respective model in Vauxhall’s electrified range.
The announcement comes following Vauxhall’s commitment to be fully electric by 2028, ending a seven year hiatus from the performance end of the market.
James Taylor, Acting Managing Director at Vauxhall, said: “GSe will offer sports handling and looks combined with the performance and responsibility of electrified powertrains.
“Sitting atop the newly simplified Vauxhall range, the GSe name is both a nod to GSi performance models from our heritage, as well being a complement to the GS versions in our line-up today.
“Vauxhall is committed to electrifying Britain, and GSe shows that performance and driving pleasure are set to be part of our electric future.”
Vauxhall’s fully-electric versions currently include the Corsa, Mokka, as well as the Combo and Vivaro Life. Meanwhile, the Astra, Astra Sports Tourer and Grandland are available as plug-in-hybrids.
There is no confirmation yet as to which one across its range will gain from the GSe treatment first, though rumours point to Vauxhall’s Astra plug-in-hybrid model.